Designing the Card of Tomorrow
Designing the Card of Tomorrow
Designing the Card of Tomorrow
2021
2021
2021
Client
Client
BRI x Tokopedia
BRI x Tokopedia
Industry
Industry
Finance
Finance
Services
Services
Product Design
Product Design
Scope of work
Scope of work
Product Design
Product Design
When e-commerce giant Tokopedia partners with the government-owned bank BRI, the result is a game-changing leap in financial innovation. United by a shared commitment to pushing boundaries, they sought to create a scannable card that would elevate the transaction experience. They reached out to us to make a groundbreaking design for the card that would not only stand out visually but also emphasize its functionality.
When e-commerce giant Tokopedia partners with the government-owned bank BRI, the result is a game-changing leap in financial innovation. United by a shared commitment to pushing boundaries, they sought to create a scannable card that would elevate the transaction experience. They reached out to us to make a groundbreaking design for the card that would not only stand out visually but also emphasize its functionality.
When they approached us, they had already explored hundreds of designs, but none truly captured the essence they were aiming for. So, they challenged us to create something different—something that not only stands out visually but is also functional. We took the iconic Tokopedia bird and transformed it into a colorful pattern. But this is no ordinary pattern, it's actually a QR code. By simply scanning it, it takes you directly to Tokopedia to pay your bills, check out your wishlist, and complete purchases. More than just a design–it's a gateway to endless possibilities.
When they approached us, they had already explored hundreds of designs, but none truly captured the essence they were aiming for. So, they challenged us to create something different—something that not only stands out visually but is also functional. We took the iconic Tokopedia bird and transformed it into a colorful pattern. But this is no ordinary pattern, it's actually a QR code. By simply scanning it, it takes you directly to Tokopedia to pay your bills, check out your wishlist, and complete purchases. More than just a design–it's a gateway to endless possibilities.
A never-ending push on boundaries in every edge of the card. We spark the idea that creating something exceptional doesn’t require only the usual elements; it calls for a fresh perspective that opens the door to limitless creativity.
A never-ending push on boundaries in every edge of the card. We spark the idea that creating something exceptional doesn’t require only the usual elements; it calls for a fresh perspective that opens the door to limitless creativity.
Credits
Credits
Designers
Guntur Kiswanto
Account Team
Fiqi Hermaarief, Hans Christian Japutra
Designers
Guntur Kiswanto
Account Team
Fiqi Hermaarief, Hans Christian Japutra
Next Project
Next Project
Citra Pariwara
Citra Pariwara
Business inquiries
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Address
Ciputra World 2 18th Floor Jl. Prof. DR. Satrio No.Kav. 11, RT.3/RW.3, Karet Semanggi, Setiabudi, South Jakarta City, Jakarta 12950
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Business inquiries
Join us
Address
Ciputra World 2 18th Floor Jl. Prof. DR. Satrio No.Kav. 11, RT.3/RW.3, Karet Semanggi, Setiabudi, South Jakarta City, Jakarta 12950
© Ou Creative
Website by
Business inquiries
Join us
Address
Ciputra World 2 18th Floor Jl. Prof. DR. Satrio No.Kav. 11, RT.3/RW.3, Karet Semanggi, Setiabudi, South Jakarta City, Jakarta 12950
© Ou Creative
Website by